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Credit Strategy, Shard Financial MediaInflation may be falling, but essentials aren’t. UK families feel squeezed as rent, food and energy soar—making targeted help and early action vital.
Shoppers and savers are adapting fast as inflation’s headline fall hasn’t eased everyday pain; families across the UK say essentials like rent, food, energy and council tax are now unmanageable, so practical steps and targeted support matter more than ever.
Rising essentials: Rent, food, energy and council tax are still climbing and hitting budgets hard.
Limited room to cut: Many households report there’s nothing left to trim , savings and social spending are exhausted.
Who’s worst off: Renters, families with children, single-income households and pensioners feel the squeeze most.
Short-term fixes: Monthly budgeting, prioritising bills and temporary credit are common but risky long term.
Where to get help: Check government and local council schemes, benefits entitlement and free debt advice early.
People notice the taste of the problem in their weekly shop and their thermostat setting, not in economic headlines. According to recent reporting, everyday prices for groceries, energy and housing have not dropped back, so households feel the squeeze even if the inflation rate has eased. Economists have explained that essentials often rise ahead of other items, which is why families say their budgets are still being eaten away. If you’re trying to make sense of grocery bills or energy statements, focus on the line items that have stayed stubbornly high , that’s where the pressure lives.
You can only cancel so many subscriptions and turn your heating off so often before there’s nothing left to do. Households across the country describe cancelling social activities, switching to cheaper shops and using emergency savings, which leaves them vulnerable to the next bill shock. Financial advisers note that these coping strategies buy time but erode resilience, so if you’ve already reached that point, it’s a sign to seek support rather than soldier on alone. Practical tip: list your fixed bills and essentials first, then work out which debts or services you can negotiate.
Not all households feel the hit equally. Renters face repeated renewal hikes, families shoulder childcare and food costs, single-income homes lack buffers, and pensioners live on fixed incomes that don’t stretch. This pattern mirrors findings from public-policy analysts, who warn many people earn too much to qualify for help yet too little to get by comfortably. That explains why so many working families are asking whether they’re eligible for support , the answer is often yes, but it’s not always obvious.
Monthly instead of weekly budgeting, prioritising housing and energy, and using overdrafts for short-term gaps are now normal for many households. People are also delaying medical or maintenance work to keep essentials paid. The danger is that short-term borrowing and postponing necessary expenses creates longer-term costs. If you’re using credit to cover essentials, speak to creditors early and consider free debt advice services; advisers stress that early conversations can reduce fees and help you avoid high-cost borrowing.
Ministers point to targeted support packages, benefit uprating and local hardship funds as help for those most in need, but critics say the support is fragmented and often missed. Official guidance recommends checking entitlement through the Department for Work and Pensions and your local council, since many schemes run at local level and don’t advertise widely. Practical move: search the government help pages and your council website, and ring up to ask about discretionary schemes , many councils will look at individual cases.
Experts argue the squeeze will be uneven and persistent because housing and other fixed costs keep rising, while support measures and wage growth lag behind real-life spending pressures. That means households may need to build different strategies: longer-term budgeting, exploring cheaper housing options where feasible, and pressing employers for pay that reflects living costs. It’s not a cheerier outlook, but recognising the structural risks helps you plan what to prioritise next.
It’s a small change to check entitlements and get free advice now; it can prevent a much bigger problem later.
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